STA – Straight Outta Melbourne campaign

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STA – Straight Outta Melbourne campaign

Tourism Victoria’s London office and STA Travel have released their #AustraliaRoadtrip – Straight Outta Melbourne campaign to entice the international youth market to visit regional Victoria.  We worked closely with Tourism Victoria and the team of digital influencers (featured below) to help produce photography and video content for the international campaign.  Gippsland’s own Andrew Northover produced the video for the campaign which was released recently.  Watch it here.

Mt Oberon @Hannes_Becker
(534k followers)

https://www.youtube.com/watch?v=tdwi3_yWH4I

Play video here

Tidal River @AdamPartridge (127k followers)

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